I have been doing an update of my own branding including my portfolio taster, CV and business cards. As it is hard to stand out from other great graphic design and make things personable to me, I have chosen to introduce my distant family members to everyone I pass my cards out to. Taken from a scrap-book handed down in my family, I’ve chosen some of the real life family characters that stuck out to me.
Hopefully they stick out to others and make an impression. One thing I feel about graphic design mailers and identity design is that they do work best when simple and modern, but often lose the personal touch that sets each of us apart.